Women’s fashion label Paloma Blue is to launch a new collection next month as the holiday brand focuses on international growth after a successful first year, supported by international courier broker Freight Brokers. The brand recently began selling its merchandise with online retail giant NET-A-PORTER and works with dozens of boutiques and stores across Europe, North America, the Caribbean, and the Middle East.
Founder Ariana Stein launched the brand at the end of 2014, and is currently in talks with a number of independent boutiques and department stores with the aim of expanding her brand globally. “We are a small business that ships all over the world, and having Freight Brokers look after our logistics needs has been a tremendous bonus,” said Stein. “We are planning to break into new markets in 2016 and will be announcing our new partners soon, in the meantime we are delighted about having Freight Brokers with us to help ensure our success.”
Paloma Blue, which is named after Paloma Beach in the Cote d’Azur, was launched by Stein in 2014 and specialises in holiday clothing and accessories for women of all ages. Freight Brokers manages all of the clothing line’s shipment orders domestically and internationally, including Production, e-commerce, wholesale, and samples.
“We are able to support Paloma Blue’s growth by ensuring the brand can benefit from discounted rates with all the major carriers,” said Ben Keisner, Sales Director, Freight Brokers. “We offer a personalised, hands on service which was important to Ariana.”
Freight Brokers has over 250 clients from across the fashion industry, and works with leading carriers to find the best shipping rates available. The company also operates an online system to allow its clients to track and trace deliveries in real time.